Agent readiness report

essig.com

What an AI agent can and cannot do on this site, measured by an unauthenticated crawl and scored against the published rubric.

Scanned 2026-09-06 · rubric v1.0.1 · scored as a e-commerce site · re-scan (results are cached for seven days)

What to fix first

Ranked by impact first, then by how cheap the fix is — the same ordering the engine uses.

1B2
Correct schema types for the site type
High impact · Medium effort
Missing: type-specific markup (Product, Offer). For a ecommerce site, Product or Offer is what lets an agent understand what you actually offer rather than that you exist.
2C1
Form usability
High impact · Medium effort
Fix: 48 of 84 inputs have no associated label; 6 input(s) use the wrong type for their content. A placeholder is not a label — an agent filling your form has no way to know what an unlabelled field wants.
3C4
Machine endpoints and agent manifests
High impact · High effort
Found API documentation link. A second machine surface — an OpenAPI spec or an MCP server — takes this to full marks.
4A4
llms.txt present
Medium impact · Low effort
llms.txt exists but only 1 links carry a description. Add a short description after each link — an undescribed link list gives a model no basis for choosing what to fetch.
5B4
Meta and Open Graph
Medium impact · Low effort
Fix: duplicate titles across pages; 6 description(s) outside 50–160 characters; 5 page(s) missing og:title, og:description or og:image.

Every check, with the evidence

No finding without evidence: each result shows what we actually captured during the crawl.

ADiscovery & access

A1Pass
robots.txt exists and parses
2/2
What we captured
```
{
  "groups": 1,
  "status": 200,
  "sitemaps": 2
}
```
A2Pass
Major AI crawlers allowed
6/6
What we captured
```
{
  "of": 6,
  "allowed": 6,
  "blocked": []
}
```

A3Pass

XML sitemap valid and referenced

3/3

What we captured

{
  "exists": true,
  "urlCount": 12,
  "referencedInRobots": true
}

A4Partial
llms.txt present
1/4
llms.txt exists but only 1 links carry a description. Add a short description after each link — an undescribed link list gives a model no basis for choosing what to fetch.
What we captured
```
{
  "present": true,
  "anyLinks": 206,
  "llmsFullTxt": false,
  "describedLinks": 1
}
```

A5Partial

Bot user-agent HTTP health

2/3

Median TTFB for bot agents was 2257ms, over the 1.5s budget. Agents time out faster than people do.

What we captured

{
  "probes": [
    {
      "name": "GPTBot",
      "status": 200,
      "ttfbMs": 3615
    },
    {
      "name": "ClaudeBot",
      "status": 200,
      "ttfbMs": 2257
    },
    {
      "name": "PerplexityBot",
      "status": 200,
      "ttfbMs": 2233
    }
  ],
  "medianTtfbMs": 2257,
  "edgeBlockingDespiteRobots": false
}

A6Fail
No hard interstitial
0/2
Detected: CAPTCHA. An agent cannot dismiss a consent dialog or solve a challenge — whatever sits behind it is unreachable. Cookieless analytics removes the need for a banner entirely.
What we captured
```
{
  "markers": [
    "CAPTCHA"
  ]
}
```

A7Pass

Server-rendered content parity

5/5

What we captured

{
  "ratio": 1,
  "rawTextLength": 21680,
  "renderedTextLength": 5983
}

BUnderstanding

B1Pass

JSON-LD present and valid

5/5

What we captured

{
  "pagesCrawled": 6,
  "pagesWithValidJsonLd": 6,
  "homepageHasValidJsonLd": true,
  "pagesWithInvalidJsonLd": 0
}

B2Partial

Correct schema types for the site type

2/5

Missing: type-specific markup (Product, Offer). For a ecommerce site, Product or Offer is what lets an agent understand what you actually offer rather than that you exist.

What we captured

{
  "matched": [],
  "missing": [
    "type-specific markup (Product, Offer)"
  ],
  "siteType": "ecommerce",
  "typesFound": [
    "BlogPosting",
    "BreadcrumbList",
    "ImageObject",
    "ListItem",
    "Organization",
    "Person",
    "WebPage",
    "WebSite"
  ]
}

B3Fail

Semantic HTML structure

0/4

Headings and landmarks are how a machine builds an outline of the page. One h1, no skipped levels, and real main/nav/footer elements — all template-level fixes, applied once.

What we captured

{
  "problems": [
    "https://essig.com: skipped heading level",
    "https://essig.com: missing main",
    "https://essig.com/essig-opens-in-moberly-missouri/: 2 h1 elements",
    "https://essig.com/essig-opens-in-moberly-missouri/: skipped heading level",
    "https://essig.com/essig-plm-opens-in-barcelona-spain/: 2 h1 elements",
    "https://essig.com/essig-plm-opens-in-barcelona-spain/: skipped heading level",
    "https://essig.com/essig-opens-in-indianapolis-indiana/: 2 h1 elements",
    "https://essig.com/essig-opens-in-indianapolis-indiana/: skipped heading level",
    "https://essig.com/essig-celebrates-30-years-in-business/: 2 h1 elements",
    "https://essig.com/essig-celebrates-30-years-in-business/: skipped heading level"
  ],
  "singleH1": 1,
  "allLandmarks": 4,
  "pagesCrawled": 6,
  "noSkippedLevels": 0
}

B4Fail
Meta and Open Graph
0/3
Fix: duplicate titles across pages; 6 description(s) outside 50–160 characters; 5 page(s) missing og:title, og:description or og:image.
What we captured
```
{
  "goodTitles": 6,
  "pagesCrawled": 6,
  "uniqueTitles": false,
  "goodDescriptions": 0,
  "completeOpenGraph": 1
}
```
B5Partial
Clean text ratio
2/3
Visible text is 8.2% of your markup. Deeply nested wrapper elements make a page expensive to parse and dilute the content an agent extracts. Script and style contents are already excluded from this measure, so this is markup weight, not framework overhead.
What we captured
```
{
  "perPage": [
    0.116,
    0.063,
    0.066,
    0.063,
    0.094,
    0.094
  ],
  "averageRatio": 0.082
}
```
B6Fail
Alt text coverage
0/2
38 of 72 content images have no alt text. An agent cannot see the image; the alt attribute is the only description it gets.
What we captured
```
{
  "withAlt": 34,
  "coverage": 0.47,
  "contentImages": 72
}
```

B7Fail

Canonical and duplication hygiene

0/3

Fix: 1 page(s) missing or with a mismatched rel=canonical; www/non-www or http/https variants do not resolve to one canonical host. Duplicate hosts split whatever authority the page has earned.

What we captured

{
  "hostVariants": [
    {
      "url": "https://www.essig.com",
      "status": 200
    },
    {
      "url": "http://essig.com",
      "error": "This operation was aborted",
      "status": 0
    }
  ],
  "pagesCrawled": 6,
  "selfConsistentCanonicals": 5
}

CActionability

C1Partial
Form usability
2.29/5
Fix: 48 of 84 inputs have no associated label; 6 input(s) use the wrong type for their content. A placeholder is not a label — an agent filling your form has no way to know what an unlabelled field wants.
What we captured
```
{
  "forms": 30,
  "inputs": 84,
  "realSubmit": true,
  "unlabelled": 48,
  "wrongTypes": 6
}
```

C2Partial

Navigable link graph

3/4

Fix: 35% of links use contextless text like "click here".

What we captured

{
  "anchors": 161,
  "genericLinks": 57,
  "genericRatio": 0.35,
  "hasBreadcrumb": true,
  "clickableNonAnchors": 0
}

C3Partial
Interactive element semantics
3/4
Fix: 10 element(s) use a positive tabindex. A div with a click handler is invisible to anything driving the page programmatically.
What we captured
```
{
  "realButtons": 3,
  "positiveTabindex": 10,
  "clickableNonButtons": 0,
  "keyboardTrapsTested": false
}
```
C4Partial
Machine endpoints and agent manifests
3/5
Found API documentation link. A second machine surface — an OpenAPI spec or an MCP server — takes this to full marks.
What we captured
```
{
  "found": [
    "API documentation link"
  ]
}
```
C5Fail
Commerce actionability
0/4
Fix: no product page reachable within the crawl depth; no Offer schema carrying price and availability; cart or checkout path did not return 200 without login; no guest or express checkout signal detected. Agentic commerce depends on an agent being able to read a price and reach a checkout without an account.
What we captured
```
{
  "offerSchema": false,
  "cartReachable": false,
  "expressCheckout": false,
  "productPageFound": false
}
```
C6Fail
On-site search
0/3
No on-site search found. If you have search, expose it as a GET form with a query parameter so an agent can jump straight to results.
What we captured
```
{
  "searchForm": false,
  "searchAction": false
}
```

DTrust & freshness

D1Partial
Transport security
3/4
Fix: 8 insecure subresource reference(s).
What we captured
```
{
  "hsts": true,
  "tlsValid": true,
  "mixedContentReferences": 8
}
```
D2Partial
Verifiable identity
2/4
Fix: Organization schema has no sameAs links. sameAs links to a company profile are how a model corroborates that you are who the page says you are.
What we captured
```
{
  "sameAsCount": 0,
  "contactDiscoverable": true,
  "hasOrganizationSchema": true
}
```

D3Partial

Policies discoverable

2/4

Fix: shipping and returns pages not both linked.

What we captured

{
  "hasTerms": false,
  "siteType": "ecommerce",
  "hasPrivacy": true,
  "hasReturns": false,
  "hasShipping": false
}

D4Partial
Freshness signals
1/4
Fix: sitemap has no lastmod values; only 0% of sitemap URLs modified in the last 90 days. Staleness is a ranking signal for models deciding what to cite.
What we captured
```
{
  "sitemapUrls": 12,
  "withLastmod": 0,
  "visibleDates": true,
  "modifiedLast90Days": 0
}
```

D5Fail

Identity consistency

0/3

Fix: site name differs across title, og:site_name and schema name; no og:image. An unexplained name mismatch reads as a signal the site may not be what it claims.

What we captured

{
  "title": "Essig Research – Global Technical Services - Essig Research",
  "hasFavicon": true,
  "hasOgImage": false,
  "ogSiteName": "Essig Research - Global Technical Services",
  "schemaName": "Home"
}

D6Fail
security.txt
0/2
Publish /.well-known/security.txt with a Contact field and a future-dated Expires field. It is a five-line text file.
What we captured
```
{
  "status": 404,
  "present": false
}
```

D7Pass

Multi-page stability

4/4

What we captured

{
  "nonOk": [],
  "slowPages": 0,
  "pagesCrawled": 6,
  "consistentTemplate": true
}

51D

Discovery & access19/25

Understanding9/25

Actionability11.29/25

Trust & freshness12/25

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essig.com

What to fix first

Correct schema types for the site type

Form usability

Machine endpoints and agent manifests

llms.txt present

Meta and Open Graph

Every check, with the evidence

ADiscovery & access

robots.txt exists and parses

Major AI crawlers allowed

XML sitemap valid and referenced

llms.txt present

Bot user-agent HTTP health

No hard interstitial

Server-rendered content parity

BUnderstanding

JSON-LD present and valid

Correct schema types for the site type

Semantic HTML structure

Meta and Open Graph

Clean text ratio

Alt text coverage

Canonical and duplication hygiene

CActionability

Form usability

Navigable link graph

Interactive element semantics

Machine endpoints and agent manifests

Commerce actionability

On-site search

DTrust & freshness

Transport security

Verifiable identity

Policies discoverable

Freshness signals

Identity consistency

security.txt

Multi-page stability

Keep this report

Want this fixed?

Own this site?

Scan your own site